After a relaxing break, I got started at both of my internships this week. The first was with Lowry Park Zoo’s Contemporary Marketing Team, where I went through an initial orientation and a small walk-through of the zoo (which happens to be my favorite zoo!) My specific CMT coordinator has been in touch about a start date for the week of the 16th, and I can’t wait to get started. I don’t have any specific “marketing” experience other than what I have done as an marine science educator. I’m excited to see what skills translate between education and marketing and hopefully learn a lot more!
Today I observed the Wild Dolphin Tour at the Florida Aquarium, where I am doing– yes, I know– another internship. What’s great about this internship is that I got to design it. I went forward to the volunteer coordinator for FLAQ (who we at PCGS now have a partnership with…and she is fantastic!) and told her what I was interested in. As a sustainable tourism student, my interests lie in the role/responsibility that AZA accredited zoos and aquariums have in teaching the public about sustainability and conservation. For this internship, I’m looking particularly at the effect their Wild Dolphin Cruise messaging has in inspiring Atlantic Bottlenose Dolphin conservation knowledge and efforts. I am curious to see if after the cruise, any behaviors (of the guests) are potentially going to change. It’s been challenging coming up with an unbiased survey, and I hope it does the trick! I’m asking things such as “have you heard of dolphin SMART before?”, “how likely are you to recommend this cruise?” and “would you be willing to donate to a bottlenose dolphin conservation effort?” both before and after the cruise to see if there was a spark of inspiration from the cruise narration. I have no idea if this is going to work- but that’s the great thing about this internship! I get to try and see what happens.
I’m looking forward to reporting on more as I continue!